What’s the point of Valentine’s day?

The closer it gets to Valentine’s Day, the more people question celebrating it at all.


While Valentine’s Day is celebrated in most countries, different cultures have developed their own traditions for this festival. In some parts of the world Valentine’s Day is observed as a day for expressing love between family members and friends, rather than that of romantic couples. Some traditions include leaving lollies and gifts for children and others include acts of appreciation between friends.

Valentine’s Day is most commonly associated with romantic love, with millions of Valentine’s Day cards being exchanged each year. Gifts of flowers or a single red roses are sent with romantic messages to loved ones and couples spend special time together.

Many couples choose to celebrate Valentine’s Day with dinner, a picnic or special home-cooked meal. Many restaurants offer Valentine’s day dinner promotions and food is often presented with symbols of love like hearts and flowers. Another popular Valentine’s Day activity is to indulge in a luxury hotel stay in a beautiful location, allowing a couple to get away from it all and enjoy some quality time together. Marriage proposals are also popular on Valentine’s Day, and it is often chosen as the perfect day to express their love and commitment. Some marriage proposals are delivered very creatively, such as after climbing to the top of a mountain, or posting a message on a billboard. Whatever the method, marriage proposals made on Valentine’s Day are generally romantic and memorable.

Since I’ve lived in South Korea, I would decide to research how the Valentine’s day affect people and what’s the point of valentine’s day in the world.

Analyze data

The data which I used is DATA SOURCE (https://data.world/makeovermonday/2021w7). The Makeovermonday website is a source of accurate and objective data about the various sources. Each week they post a link to a chart, data and then people rework the chart every single time. I am pretty sure that people retell the story more effectively, or find a new story in the data.

The data (https://data.world/makeovermonday/2021w7) is from years 2005 until 2020 and includes the point of valentine’s day by section. This data helped created a line chart showing the variation of each part over the percentage.

Visualization and Analysis

The purpose of Valentine’s day is to give people a chance to let their friends and loved ones know how special they are. It’s a day to celebrate their relationships getting better. However, the point of Valentine’s day survey and result is completely different.

The result shows that the women in the UK wants to know how much they care about themselves. However, the men cares about sex rather than buy someone gifts, impress someone, and go out for dinner.


Moreover, map appears that each state googles more frequently than other states. people at real estate website (estately.com) have compiled a map detailing what Valentine’s Day-related gifts people in each state Google more frequently than people in all other states. Estately.com says it “ran hundreds of possible gift-related search queries through Google Trends, which ranks how frequently people in each state search for each term online.”

The site is quick to add that “this doesn’t show what people in each state Googled the most, it’s what search term or terms people in each state Googled more frequently than people in all other states.”

In addition to the United States, Valentine’s Day is celebrated in Canada, Mexico, the United Kingdom, France and Australia. In Great Britain, Valentine’s Day began to be popularly celebrated around the 17th century.

By the middle of the 18th, it was common for friends and lovers of all social classes to exchange small tokens of affection or handwritten notes, and by 1900 printed cards began to replace written letters due to improvements in printing technology. Ready-made cards were an easy way for people to express their emotions in a time when direct expression of one’s feelings was discouraged. Cheaper postage rates also contributed to an increase in the popularity of sending Valentine’s Day greetings.

Limitation and Bias

Collection Bias: The data is only from the years 2000 until 2020. If we could get the data for a long time before 2000 and until 2020, it would provide better insights and parts.

Collection Bias: The research only considers some of the cities and countries, includes a subset of the data only. A better analysis would be including all countries in the world.

Processing Bias: The research tries to find out whether country is biased in covering the small part.


The source article/visualization is “Infographic: What’s the Point of Valentine’s Day?”. It shows a bar chart of the point of Valentine’s day in the United Kingdom. It ranks men and women in the UK by following are the point of Valentine’s day view and shows another map with each state googles more than any other state with Valentine’s Gift.

The visualization is great and shows a map view of the Gift. It helps a user understand the states and gift. A reader only needs to look at the visualization briefly to understand what the author is trying to.

However, I felt that we needed a more granular visualization and also, I wanted to create a visualization which is not a map. I decided to review the data by country. I also was curious to see if the different countries remained gift from 2000 until 2020 or were these any improvements over the years for other states. That is the reason I decided to create a flourish chart and added a slide at the end of the story showing the change over time for states.

7. Work cited



McCarthy, Niall, and Felix Richter. “Infographic: What’s the Point of Valentine’s Day?” Statista Infographics, 16 Feb. 2015, www.statista.com/chart/3229/whats-the-point-of-valentines-day/.

Aleks Buczkowski, et al. “Top 14 Maps and Charts That Explain Valentine’s Day.” Geoawesomeness, 13 Feb. 2018, geoawesomeness.com/top-14-maps-charts-explain-valentines-day/.

History.com Editors. “History of Valentine’s Day.” History.com, A&E Television Networks, 22 Dec. 2009, www.history.com/topics/valentines-day/history-of-valentines-day-2.

Hart, John. “See What Valentine’s Gifts Each State Googles More Than Any Other State.” WJBF, WJBF, 13 Feb. 2016, www.wjbf.com/news/see-what-valentines-gifts-each-state-googles-more-than-any-other-state/1015866057/.

“Valentine’s Day 14 February.” Roses Only, www.rosesonly.com.au/what-is-valentines-day.